Stuff That You’ll Definitely Want to Include in Your Flyer

Flyers are important to any business that wants to put the word out there about their products and services. Not only are these quite economical, they are also an effective way of reaching a large audience. Flyers that are creative and interesting make a lasting impression on audiences. Apart from being engaging, every flyer must also supply certain important nuggets of information. Here are the 9 things you should definitely put on your flyer.

1. A flyer must always contain your contact information -- name, address, phone number and email ID. After all, the intended purpose of a flyer is to make a person reach for a phone and call you.

2. These days when social media has become so powerful, it is only smart to boast a bit about your social media credentials on your flyer. Use a flyer to let your audience know where they can find you on Facebook, Twitter or Instagram.

3. Your flyer should also contain a small and interesting description of what you do and what is it that makes you stand out in your area of expertise. This is the part of the flyer which will convince readers to pick up the phone and give you or your company a call.

4. If you are running a discount scheme, make sure to put that in bold on your flyer. Nothing attracts customers like discounts, promotions and offers.

5. Your flyer should also highlight your company's achievements. Make small bullet points about the good things that you did that won you accolades. This will help you win the trust of the person who is reading your flyer.

6. Trust is important when it comes to business. A reader will not be drawn to you until and unless you can assure them that your services are trustworthy. One of the best ways to win the trust of readers is to introduce them to your happy clients. This is precisely why flyers should always contain testimonials.

7. A flyer should not only contain your contact information, it should also highlight your logo. If the reader takes notice of the logo, it will stay in their mind. Isn't that how branding is done?

8. Good flyers are those that are filled with compelling graphics. Why? Simply because graphics make everything more interesting. Also, not every reader goes through the entire content on a flyer. Contrarily, almost every reader takes a minutes to admire the graphics.

9. Last, your flyer should be rich in good content. Serving regular and boring stuff will not work. If you want your readers to take notice, you will have to create content that is fun, quirky and extraordinary. This will set you apart from your competitors.