Choosing Event Banners

Choosing Event Banners

One of the most effective ways of ensuring that your business stands out in events such as trade fairs and exhibitions is by taking advantage of the luring nature of event banners. Event banners are designed to draw attention from various prospects. Banners can be a success or a downfall depending on how it is designed and how the information on the banner is printed.

Working with a professional large printing professional can gather for your needs regardless of the type of banner you need. Below are some of the types of banners that are available for you to choose from.

Types of Event Banners

While banners can be made of various materials, the most common types are the vinyl and paper printed banners. Vinyl is the popular and most preferred choice because the material is not only durable but also versatile. Vinyl banners can be designed in various shapes and they can be used anywhere. They resist weather elements and are often used outside business premises to lure in potential customers. And for those attending a business conference or an exhibition, vinyl banners are a great choice if you need a signage for a table or a booth.

Paper banners are ideal for indoor marketing. They are less durable than vinyl but they’re cheaper. These banners are great when you’re conducting an indoor marketing event that’s not scheduled to take weeks. They are good for one to two-day events. Paper banners work fine when they are used inside business premises. Whether you’re opening a new store or you'd want to promote your existing brand, choosing a professional large format printing expert who offers full-color banners should always be your priority. Full-color banners stand out from the rest and they’re undoubtedly the best when it comes to attracting clients.

Factors to Consider When Choosing Event Banners

Having known the main types of banners, it’s also good to get yourself acquainted with some of the factors that can affect your choice of banners.

If you’re planning to attend trade shows or other business events several times in a year, you’d like to go for a banner that’s durable, portable and convenient to use. The quality and durability of your banner will affect how often you’ll use the banner. Premium line banners can be reused several times without getting deformed. Although such banners are expensive, you can haggle with a professional large format printing expert if you want dozens of them.

Banners generally come in a wide variety of sizes. How large is the size of your booth? What’s the purpose of the banner? Such and other several questions arise when deciding on the size of the banners. Use a printing store that can offer custom-sized banners so that you can have the size that fits into your situation.

Roll up banners are ideal for those sales professionals who are moving from place to place advertising their brands. The X-Frame banners on the other side are great for indoor advertising campaigns. As a rule of thumb, banners shouldn’t get in the way of potential clients but they should do enough to attract them. Non-curl vinyl materials can be used to create roll-up or pull-up banners to make sure that the full printed area is easily seen and not distorted by the banner curling out of shape. So, whether you want event wall banners or a customized banner for your business, it’s always good to choose a professional printer.